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Just finished reading an eclectic, creative book from the Bloombury Literary Studies  “Object Lessons” series by colleague John Garrison about Glass. I always enjoy reading things written by individuals who write better than I, see things which I don’t, and who alter my myopic perspective.

John’s “object lesson” for some reason triggered my thinking again about (over) use of platitudes in higher education such as “transparency,” “engagement”, “empowerment,” and “moving forward.”  I have ranted about this before in the context of my perceptions about over zealous “branding.” Maybe my hypersensitivity (?) to these issues is caused by the joy of knowing people like John and poet BJ Best who remind me of the beauty of language. Maybe I just am in need of the forthcoming Thanksgiving family celebration.

Buzzword bingo anyone?


Posted by Professor David Simpson

Professor of Psychology, Carroll University (USA), Lover of Dogs, Reading, Teaching and Learning. Looking for ways to enhance cross-global communication and to apply technology learning tools. Interested in brain health maintenance, brain fitness training, and truth in advertising.

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